Prospect Nurturing Plans

Frustrated from stagnant results using the same old marketing initiatives? Feeling like there isn’t enough time in the day for you and your team?

An ExL Pharma 2011 Prospect Nurturing Plan (PNP) will leverage our database of over 250,000+ Pharmaceutical, Biotech & Medical Device Professionals. Our programs keep your prospects engaged consistently and targets multiple databases, all while freeing up your resources. The results will generate a consistent ROI, showcase your thought leadership, educate the marketplace, and reinforce your brand.

Webinars
ExL Pharma will run a series of one hour webinars, which highlight your thought leadership, educate your prospects, and in return generate quality leads. ExL does everything from start to finish, such as audience recruitment, marketing and logistics.

ExL webinars will be marketed to multiple databases. They are a valuable enhancement before and after ExL Live events.

Custom Newsletter
Our Custom Newsletters will keep your prospects engaged throughout the year, while dramatically reducing your outlay on time and resources. Your database of prospects will not only be kept current, but when your organization becomes a sponsor of any ExL Live Conference, we will email your newsletter to those attendees directly by name.

ExL develops customized yearlong support programs. The newsletter serves as one of the central hubs of a PNP, bringing exposure to your Whitepapers, Webinars, ExL Conferences and ExL Exclusive Sponsor Forums. It will also be designed to leverage your other external marketing efforts and social media.

ExL Exclusive Sponsor Forums
ExL Exclusive Sponsor Forums are perfect for a company whose prospects are geographically centric in specific cities. ExL Exclusive Sponsor Forums are the ultimate tool for networking and closing business on-site. With any PNP an ExL Exclusive Sponsor Forum is usually one of the centerpieces. They give your organization critical face to face business development interaction with your most sought after prospects. It ensures your organization starts several steps ahead, even when it may be a first time face to face meeting. This is one of many areas where the impact of a PNP demonstrates results.

Custom White Papers
ExL Pharma White Papers are written by thought leaders on critical, fresh and relevant industry issues. They serve as the gateway to any Prospect Nurturing Plan (PNP) to entice registrants for Webinars, and to cross promote upcoming Custom Newsletters, ExL Conferences and ExL Exclusive Sponsor Forums.

Social Media
Optimize your exposure through ExL’s rapidly growing Social Networks. They connect thousands of pharmaceutical, biotech, medical device and other related professionals on Twitter, Linked In and various new communities being spawned. You can’t afford to ignore this touch point with your clients.

Testimonials
"Excellent, as usual," Lindsay Tollen, Senior Manager,
Cephalon

"Great topics - important issues," Muriel Siadak, Associate Medical Director,
Seattle Genetics

"Great! Exceeded expectations. New data/material; well done presentations, Excellent value drive conference!" Patrician Westergren, Product Mgr, IISR,
MedNet Solutions

"Clear, concise info w/good value-added recommendations," Therica Miller, Manager Clinical Trials Office,
Nevada Cancer Institute

prospect nurturing plans