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Measuring the Impact of the Sales Force in a Controlled Versus Non-Controlled Regulatory Envirnment
Background, Goals and Structure for the Exercise
Balancing business and compliance requirements
Successfully identifying and avoiding potential pitfalls
Measuring Launch Success
Balancing promotion of controlled vs. non-controlled
Maximizing AOR completions
Analyzing controlled eligible HCPs vs. voucher only States
Ongoing Advantages
Minimizing sample costs
Covering vacant territories and white space
Sampling no-see prescribers
Presenter James Corbett Manager, Field Technology UCB, INC.