Featured Presentations: 

EFFECTIVELY UTILIZING SEARCH ENGINES
Targeted Search and Contextual Marketing to Create Awareness of Clinical Trials and Accelerate Enrollment
Ken Wallace, MBA, President, CLINICAL TRIAL MARKETING COMMUNICATIONS
Gary Mincieli, Chief Strategist, MPROVEN

MOUNT SINAI CASE STUDY – USING TEXT MESSAGING
Improved Adherence and Outcomes for Pediatric Liver Transplant Recipients by Using Text Messaging
Tamir Miloh, MD, Assistant Professor, MOUNT SINAI

PATIENT DIARIES
Patient Reported Data: Quick, Compliant and Cool
Karen Briegs, Director, Clinical Project Management, BIOVAIL TECHNOLOGIES LTD.

CLINICAL STUDY SITE ENGAGEMENT
Case Examples at the Point of Care: The Site’s Perspective on Patient Engagement
Howard Waxman PhD, Director of Research, BELMONT CENTER FOR COMPREHENSIVE TREATMENT

PANEL DISCUSSION
Examining The Transition from Traditional to New Engagement Models for Successful Patient Outreach and Higher Retention Rates
Diane Simmons, President and CEO, CISCRP
Brad Allen, Clinical Trial Enrollment Optimization Consultant, Global Enrollment Optimization, ELI LILLY
Lance Nickens, President, THE PATIENT RECRUITMENT AGENCY