Leveraging 15 years experience in digital media, Ariff currently serves as SVP for Sales, CPG & Healthcare for Vibrant Media, consulting numerous leading national advertisers. Since his arrival in 2004, Ariff has been pivotal in the development of the publisher network and the East Coast Sales team. At present, he is focused on enhancing Vibrant’s strategic partnerships with several top ten pharmaceutical companies including Unilever and P&G.

Prior to Vibrant Media, Ariff has held senior level executive positions with leading publishing, media and computer reseller organizations. He has both domestic and international experience in sales management and business development with companies such as CNET Networks Inc, IDG, VNU Business Publications, PC Mall, and Micro Warehouse.