Barbara Ficarra, RN, BSN, MPA is an award-winning journalist, media broadcaster, medical blogger, speaker, health expert, consultant, and registered nurse. She is founder and editor-in-chief of Healthin30.com, and a featured writer at The Huffington Post. Barbara is head nurse (nursing supervisor) at a level 2 trauma center, and she is a guest blogger for many health sites. As a leading nurse voice in health, her focus is on Patient Empowerment, Patient Engagement, Health Care Social Media, and Healthy Living. Barbara is also a consultant/Senior Director, Clinical Affairs at iMetrikus.