With over fifteen years’ experience in integrated marketing communications strategies and an award-winning creative background, Ken has specialized in online advertising, brand-building and lead-generation since the advent of the World Wide Web. Prior to joining DAC Group Digital, he held a progression of senior leadership roles within the global interactive function of Monster Worldwide, both in North America and Europe, and drove Franchise Development through innovative online marketing as a Vice-President of Marketing for a global franchisor. Ken is behind DAC Digital’s powerful directional marketing approach to online lead generation and conversion. Ken joined DAC in 2006.

DAC Group Digital is North America’s leading integrated multi-channel lead generation agency, leveraging search engine marketing & optimization, social, mobile, display, etc. DAC works with major brands across multiple verticals to drive business and revenue through unique, proprietary technology, delivering granular ROI measurement and intelligence.