As the Chief Innovation Officer at Cadient Group, William Reese leads the innovation team to identify strategic opportunities within the healthcare space to drive deeper relationships with professionals, consumers, and payers. To this leadership role, Mr. Reese brings more than 10 years of healthcare industry experience providing marketing strategy, program management, information architecture, and technical consulting for major pharmaceutical clients including Pfizer, AstraZeneca, and Johnson & Johnson. His industry expertise has led him to develop award-winning campaigns for numerous category-leading brands and he has extensive experience in product launch and professional marketing, including several women's healthcare brands.

Prior to joining Cadient Group in 2002, Mr. Reese developed interactive solutions for Lippincott Williams & Wilkins’ electronic medical publishing group. There, he managed both the project development and quality assurance of interactive CME programs, online journals, and hospital education intranets.

Mr. Reese holds a bachelor's degree in biology with a dual minor in economics and chemistry from the State University of New York at Cortland. He is currently involved in the Philadelphia Advertising Club.